Monday 27 April 2015

Microsoft has now rebrand more than fifty Nokia stores location at Brazil




The company announced yesterday that all more 50 locations in Brazil will be re-branded as part of a larger push to have more than 100 points of sale in the country by the end of 2016.

By Microsoft 

Microsoft also confirms that it will kick off its rebranding efforts with the Microsoft Store at the Eldorado Mall in Sao Paulo on April 29. To celebrate the launch, the first 100 customers to buy a Lumia smartphone at the location will receive a "special gift " . The gift to be give is not yet discussed .

It's important to stress that these locations don't seem to be full-blown Microsoft Stores, with Microsoft noting that the shops and kiosks will use a "franchise model" throughout the country. Still, it's a good sign that the Microsoft name will be gaining a larger footprint in an important market.